ATTORNEY • EDUCATOR • ADVOCATE

Where Creativity Meets Protection.

Guiding creators with the legal insight, tools, and education

they need to build sustainable businesses rooted in

protected IP.

Hi, I'm Casey Handy-Smith—an entertainment and IP

attorney dedicated to helping creators protect their work

and build lasting legacy.

Attorney • Educator • Advocate

Where Creativity

Meets Protection.

Guiding creators with the legal insight, tools, and education

they need to build sustainable businesses rooted in

protected IP.

Hi, I'm Casey Handy-Smith—an entertainment and IP

attorney dedicated to helping creators protect their work

and build lasting legacy.

AS SEEN IN:

More About Casey

The potential of monetizing our passions and growing a brand online is limitless, but it doesn't come without its challenges. Those who bravely forge their own path through entrepreneurship are faced with the inevitable hurdles and unknowns of building a business—including turning our IP into protected assets that can be leveraged for generational wealth.

I partner with digital creators to protect their legacy, build a solid legal foundation, and negotiate their worth.

It's not just about protecting your brand. I'm even more passionate about educating creators who have historically been subjected to predatory business practices that take advantage of their IP, and face a lack of education, information, and resources about entrepreneurship.

Growing up in a musical family as a classically trained pianist, I naturally considered the ways in which musicians could build wealth through entrepreneurship. In college, I pursued music business to learn how money was made in the industry. For years, I worked alongside major record labels and publishing companies to develop artists' careers and negotiate equitable deals.

After starting my own law firm, C. Handy Law, I quickly realized the unifying challenges that all creators (not just musicians) face in the ever-changing landscape of online business.

Legal Authority

10+ years expertise in digital media law and creator economy

Education First

Making complex legal concepts accessible to all creators

Creator Advocate

Empowering underrepresented creators to protect their worth

Services & Resources

Legal tools and education designed to empower creators at every stage

AI-Powered Influencer Agreement Playbook

Redline brand deals smarter and faster with lawyer-backed AI. This tool brings my expertise to your fingertips, designed to think like me and analyze contracts through my lens as a 10-year creator economy attorney.

Shop Contract Templates

Protect your business with lawyer-drafted contract templates. Find easy-to-use contracts designed to safeguard your rights, protect your intellectual property, and ensure you get paid.

C. Handy Law

Full-service law firm offering premium legal representation for creative talent. Specializing in contract negotiation, IP protection, and higher-level deals including brand collaborations and media deals.

The Contract Playbook Podcast

Confidently Navigate Brand Deals

Negotiations don't have to be hard. With the right strategy and guidance, you can protect your rights and set the stage for bigger earnings—both now and in the future.

Tune in to The Contract Playbook Podcast for actionable tips, practical strategies, and resources to level up your negotiation skills!

Latest Episodes

034: Navigating Brand Deals During DEI Rollbacks

Mar 10, 2025

033: From Pitch to Contract - Integrating AI into Every Stage
Mar 10, 2025

032: Scaling Smart - How One Agency Built a Custom AI Playbook Mar 10, 2025

Speaking & Events

Book Casey for Your Next Event or Podcast

Looking for an engaging speaker to empower your organization or group with actionable strategies for navigating brand deals? My signature talk, '5 Simple Negotiation Strategies When Brands Reject Your Redlines,' delivers practical tools for creators and talent managers to confidently handle contract negotiations.

With over a decade of experience in digital media law and the creator economy, I also speak on broader topics, including contract essentials, advanced negotiation tactics, and redlining strategies. Whether you're hosting a workshop, conference, or podcast, I provide clear, impactful insights tailored to the online creator industry.

Newsletter

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Get practical tips, resources, and contract strategy straight to your inbox!

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Casey Handy-Smith Esq.

Attorney • Educator • Creative Business Advocate

Quick Links

C. Handy Law

Shop Contract Templates

The Contract Playbook Podcast

Connect

Empowering creators to protect their legacy

and build lasting wealth.

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